Expert Workshop: Branding and Marketing your Business

Free Registration Required | In-Person and Virtual Options

Join us for Expert Workshop: Branding and Marketing Your Business, an engaging and practical session designed for entrepreneurs and small business owners who want to stand out, connect authentically, and grow with intention. Offered both in person and online, this workshop dives into the fundamentals of building a strong brand and creating marketing strategies that actually resonate in today’s crowded digital landscape.

Led by TEDx speaker, award-winning author, and strategist Robin Nathaniel, this session brings a fresh, human-centered approach to branding and marketing. Drawing from over 20 years of experience in social media and community building, Robin will share real-world insights on how to create meaningful connections, build trust, and grow your presence without getting lost in trends or overwhelmed by constant change.

Whether you're just launching your business or looking to refine your message and reach, this workshop will equip you with clear, actionable strategies to help you market with confidence and purpose.

What you'll get: 

• Gain clarity on how to define and communicate your brand in an authentic way
• Learn practical marketing strategies that prioritize connection over noise
• Understand how to build and engage a loyal audience online
• Discover how to simplify your marketing approach and focus on what actually works
• Avoid common branding and marketing mistakes that slow growth
• Walk away with actionable ideas you can immediately apply to your business
• Connect with fellow entrepreneurs and expand your network

About Robin Nathaniel 

Robin Nathaniel, TEDx Speaker | Award-Winning Author & Strategist
Robin Nathaniel is a social media professional and community builder with over 20 years of experience helping individuals and organizations grow through intentional, human-centered connection. After serving as second-in-command at a $23 million operation in New York City, he relocated to Atlanta and founded his first business, GPS, LLC.

Robin is the author of Social Media SYNC, a multi-award-winning book, and a recipient of multiple globally recognized digital media awards. In 2024, he delivered a TEDx Talk, further establishing his voice as a leader in thoughtful, purpose-driven digital engagement.

In 2026, he launched SportsStackers.com, a community built for creators who value meaningful work, consistent output, and authentic conversation over algorithm-driven noise. His work challenges the fast-paced, automated nature of modern social media, offering a simpler, more human approach to building a presence online.

COMPLIMENTARY ADMISSION

This session will be available both as a live, in-person event and virtually.

You have the option to join us physically in the training room (note that seats are limited) or to attend online. Indicate your preferred mode of attendance during registration.

Virtual attendees will receive a link before the program begins.

For more information, please get in touch with Greg Goebel at the Gwinnett Entrepreneur Center via email at GEC@GwinnettCounty.com.

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