
About the Book Club
This group isn't just about reading, it's about dynamic interactions that can reshape your business strategies. Join us to engage in insightful discussions and connect with likeminded entrepreneurs.
We open with a brief book talk, followed by interactive discussion of the topic. Please stay after for some open networking time!
- Open to any sector
- Free registration, no cost to attend
- Open to any stage of business
- Read the book or just listen in
About the Book

Have you ever wanted to make a big change in your life but weren’t sure where to start? In Powershift, Daymond John shares the answer. To take control of your destiny and drive the change you want to see, you need to lay the groundwork so you’re prepared to seize every opportunity that comes your way. And that means mastering
Influence—make an impression: Develop a reputation that highlights what you stand for.
Negotiation—make a deal: Hone a win-win negotiating style.
Relationships—make a connection last: Nurture those connections you make along the way.
Through never-before-told stories from his life and career, Daymond shares the lessons that got him to where he is today: from how he remade his public image as he transitioned from clothing mogul to television personality, to how he mastered the negotiation strategies that determine whether deals are won or lost “in the tank,” to his secrets for building long-lasting—and profitable—relationships with founders and brands.
Contact Greg Goebel at GEC@GwinnettCounty.com
Note: Our small business programs are specifically geared toward adults who are starting or running a small business. Therefore, we are unable to accommodate children in GEC groups, classes, workshops, and other events.