How to Scale Revenue with Demand Generation

All business leaders look to generate leads, yet many are not familiar with demand generation which is the practice of creating targeted interest and need recognition for a product or service.  Demand generation is required to make lead generation effective, and without it, lead generation fails.

Join us for this session to learn how to create targeted interest and need recognition for your product or service, and:

• The most common reasons why lead generation fails
• What demand generation is and why it matters
• How demand generation creates scalable revenue

BONUS SESSION JUST ADDED

SALES AND MARKETING ROUNDTABLE IMMEDIATELY FOLLOWING WORKSHOP!

2:00 – 3:00 WORKSHOP: ATTEND IN PERSON OR VIRTUALLY

How to Scale Revenue with Demand Generation

3:00 – 4:00 BONUS AFTER THE WORKSHOP: ATTEND IN PERSON 

Sales and Marketing Round table offered in person

For those attending in person, you are invited to stay for an in-person sales and marketing roundtable from 3:00 – 4:00 PM.  During this time, our speaker will facilitate an open discussion on marketing and sales challenges you’re facing to provide insight, advice and tools on how you can overcome them.

This bonus session is held in person only!  

COMPLIMENTARY ADMISSION

This session will be presented: BOTH LIVE IN PERSON & VIRTUALLY.

IN PERSON INCLUDES THE BONUS SESSION!

You may join us in the training room (seating is limited) or listen/watch virtually.  Please indicate your preference when registering. 

For those attending virtually, a link will be sent prior to the program.

For further information please contact Stephanie Sokenis at the Gwinnett Entrepreneur Center at GEC@GwinnettCounty.com

Our Speaker

Josh Sweeney

Josh Sweeney is a seasoned entrepreneur, who’s relentless drive has given him the platform to build big ideas, and even bigger companies.  One of his successes, Atcore Systems, was acquired in 2016 by a leading partner in the CRM industry. Experiencing the impact of various sales and marketing challenges over the years,

Josh founded FounderScale. He has made it his mission to help founder-led organizations increase sales. Because of his passion for growth and forward-thinking, he donates his time to the Entrepreneur Organization of Atlanta, guiding and promoting other entrepreneurs through experience sharing and camaraderie.